Skills
Projects
Experience
Digital Marketing Manager | Gateway Tax Service
December 2024 - Present | Inglewood, CA - Hybrid
Spearheaded the 2024 tax season digital marketing campaign by launching targeted Facebook, Instagram, and TikTok ads, driving a 15%+ week-over-week increase in lead generation. Developed and standardized daily and weekly reporting documentation to track performance and optimize strategy. Led SEO improvements to enhance organic search rankings on Google, increasing website visibility and engagement. Continuously analyzed ad performance, leveraging A/B testing and audience insights to maximize ROI and improve ad efficiency across multiple platforms.
Web Developer | Max Market Pros
December 2024 - Present | Ivine, CA - Hybrid
Built responsive websites for small businesses using Figma, Webflow, HTML, CSS, and JavaScript to ensure smooth user experiences across all devices. Helped clients generate more leads by applying SEO best practices and conversion-focused UX/UI designs. Also made the development process more efficient by creating style guides and reusable templates, boosting team productivity by 20%.
Full Stack Engineer | CSI Studios
Oct 2023 - Dec 2023 | Los Angeles, CA
Led the requirement gathering and analysis for C&I Studios’ SVOD service, turning client needs into clear development docs and assets like wireframes, ERDs, and MVP plans. Redesigned the front end with React/TypeScript and built a backend API using Express and PostgreSQL for prototyping. Helped the client set up their tech stack via Homebrew CLI and integrated Git/GitHub for version control, creating a smoother, more collaborative workflow.
Education
General Assembly
Software Engineering Fellow, March 2023-June 2023
AMDA College for Performing Arts
BA Program for Filmmaking & Acting, June 2011- October 2015